What is AIA Vitality?

AIA Vitality is a worldwide science-backed health and wellness program; allowing eligible AIA clients to get discounts off their premiums when actively working toward knowing and improving their health by completing online assessments or going for medical check-ups. The program further inspires healthier living by giving members points when reaching and logging milestones, for example walking 12, 500 steps.

From regularly going to the gym, getting your annual flu shot, participating in organised fitness events and eating healthy foods, you can earn valuable points, potentially saving you thousands off your premiums. Your AIA Vitality points determine your status level; bronze, silver, gold or platinum, which in turn controls the amount of benefits and rewards you receive.

Like other rewards programs, the more points you earn, the higher your status level and the higher your discounts and rewards will be.

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Premium Discounts

Receive an initial discount of up to 7.5% for income protection and 17.5% for all other policies, for as little as $10 a month.

Virgin Discounts Australia

Get up to 50% cash back on eligible domestic and international flights

Free Shopping Vouchers

At every 5000 points earn retail gift vouchers to spend with leading retailers such as Myer and Ticketmaster.

AIA Vitality Benefits

AIA Vitality benefits include saving money on your AIA insurance policies, shopping vouchers, and discounts off Virgin Australia flights and select fitness devices. As you become healthier and more active, you’ll unlock more lifestyle rewards. Members can also receive substantial discounts on a number of corporate partners, like Virgin Active, Hoyts and Endota Spa.

Virgin Australia Flights

When flying with Virgin Australia, you can save money. Eligible flights will be clearly marked with ‘AIA Vitality’ on the booking screen. When booking via the Virgin Australia portal, you’re automatically able to credit your cashback vitality rewards to your nominated bank account, within 21 days.

Take note; the cashback reward is only payable on the base fares and excludes any taxes.

The first two flights are at the member status level discount. All flights after that are at a 10% discount.

  • BRONZE – 10%
  • SILVER – 20%
  • GOLD – 30%
  • PLATINUM – 50%

You must have completed an AIA Vitality Check within 18 months of booking your flight, in order to be eligible for the cashback.

Free Shopping Vouchers

Eligibility for Free Shopping Vouchers is at 5,000 point intervals so at 5,000 points receive a $20 Gift Voucher and at 20,000 points you are eligible for a $80 Gift Voucher. At 35,000 points receive a $200 Gift Voucher. These vouchers can be used at Ticketmaster, Woolworths, Meyer and Rebel.

HOYTS Cinemas

Active Vitality members will receive up to 50% discount off movie tickets, with a max of 6 tickets per month.

Endota Spa Treatments

You’ll now get twice as many spa vouchers per membership year, including discounts based on your Vitality status (20 to 50%). Maximum of 4 vouchers per year.

Vitality Active Benefits

Reach your weekly Active Benefits target and receive a $5 voucher. You can choose a voucher from iTunes, Wolworths, Uber, Uber Eats or Google Play. Alternatively, you can donate your $5 voucher to a charity, for example, Black God Insitute, Cancer Council, Diabetes Australia or Youngcare.

Vitality Partners

Use your membership card at any of the below companies and gain access to rewards and discounts:

  • Virgin Australia
  • Woolworths
  • Endota Spa
  • Myer
  • iTunes and Google Play
  • Uber and Uber Eats
  • Dietitians Association of Australia
  • Anytime Fitness
  • Virgin Active
  • Fitness First
  • Step into Life

AIA Vitality Membership Fee

The AIA Vitality cost is $10.00 per month, providing AIA Vitality members with access to a variety of discounts and rewards. The membership fee is in addition to your policy premium, however generally the discounts you receive from Vitality covers the monthly fee for the membership.

Initial Premium Discounts

Vitality members will receive an initial discount of 17.5% on their Life, Trauma and TPD cover. New members will also receive an initial 7.5% discount for Income Protection and Business Expenses Policies (Income Stream Benefits). Any new policies will have the initial discount applied from their policy commencement.

As long as you’ve been a Vitality Member since 20 January 2017, you will automatically have the initial discount applied to your income protection and business expense policy.

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I have received nothing but attentive, detailed, consistent advice from Life Insurance Direct. My case officer was patient, professional and successful in securing my claim when I needed it. I would recommend the service and will use them again should I need to in the future.

How to Earn AIA Vitality Points

The first step to earning Vitality Points is by purchasing an AIA Life, TPD, Trauma or Income Protection plan or myOwn health insurance policy, and joining the AIA Vitality program. You will also need to download the Android or iPhone App.

The second step is in knowing your health by completing online surveys, for example, the non-smoker declaration, the mental health questionnaire, and the AIA Vitality age.

You can earn up to 6000 points per year when visiting your GP or TerryWhite Chemmart pharmacy and completing a health check. You’ll also receive additional points if your Body Mass Index (BMI), blood pressure, cholesterol or random blood glucose is within a healthy range.


Step Three is about improving your health through exercise, for example, you’ll earn 100 points by simply walking 12, 500 steps.

In addition, you can elect to record your diet by logging one food entry a day to earn additional points.

If you do need help, Vitality Australia has a dedicated support team that you can call 1800 VITALITY (1800-848-254), and there is 30 day cooling off period (free trial).

AIA Vitality Status Level

When accumulating enough points, you’ll move up a level and unlock even more rewards. New members will start on Bronze and work their way up to Platinum. A higher status can earn you up to a 20% discount on your lump sum premiums.

Bronze 0 – 9,999 points
Silver 10,000 to 19,999 points
Gold 20,000 to 29,999 points
Platinum 30,000 or more

New to Know Your Health

Online Nutrition assessmentCompleting this informative online evaluation results in you receiving 500 points, per assessment (done twice a year, 6 months apart).
Nutrition trackingEarn up to 4,800 points per year when you log your food intake (using a Fitbit, Fitbug or Jawbone app).
Fitness AssessmentEarn up to 3000 points when completing a fitness assessment at one of Fitness First’s 60 locations.
Mental wellbeing assessmentUse this assessment to help you identify stress triggers. Upon identification, it will provide you with the appropriate tools to manage your stress better. You’ll also earn 1,200 Vitality points.
Online skin self-examinationComplete a simple online skin assessment and earn 500 points.
Eye checksEvery year that you go to an Optometrist for your check-up, you’ll receive 500 points, for 3 consecutive years.
Dental check-upAll members with the Adult’s Maintenance Package will earn 1,000 Vitality Points for their annual check.

New to Improve Your Health

You’ll receive more rewards when making healthy food choices and tracking your physical activity. Up to 25% discount off Garmin and Fitbit devices, making it even easier for you to log your food intake and activities.

Additional discounts are listed below:

  • Receive up to $400 cashback when visiting Anytime Fitness. You need to attend at least 24 times on a rolling 91 day period.
  • Virgin Active has increased their membership fee discount to 50% for all Vitality members.
  • When you stop smoking with Allen Carr devices, your benefit increases up 100% back.
  • You’ll also receive 30% upfront and 20% cashback for an initial consultation with an accredited, practising Dietician.
  • Flu Vaccine points have doubled to 1,000 per membership year, and you’ll now receive another 1,000 points for a Pneumococcal Vaccine.

Enjoy More Rewards

Discounts & SavingsBronze
0 - 9,999 Points
10,000 Points
20,000 Points
30,000 Points
Retail Vouchers$20$40 to $60$80 to $100$150 to $200
Virgin Australia10%20%30%50%
Vitality Active BenefitsWeeklyWeeklyWeeklyWeekly
Endota Spa20%30%40%50%
Hoyts tickets6 per month6 per month6 per month6 per month
Fitness device discount25% to 30%25% to 30%25% to 30%25% to 30%
Fitness FirstUp to 30% discount on 12 to 18-month Platinum contract.Up to 30% discount on 12 to 18-month Platinum contract.Up to 30% discount on 12 to 18-month Platinum contract.Up to 30% discount on 12 to 18-month Platinum contract.

How to Increase / Maintain my Premium Discounts

Life, Trauma and TPD: If you don’t engage with the program in the first year, and you started on the Bronze status, your discount will go down by 2.5%. Maximum Discount over the life of the policy is 20% at Platinum.

The higher your status level, the greater your discounts and rewards.

Lump Sum Benefit Premium Flex

Status Percentage Change Maximum Discount
Bronze  – 2.50% 20%
Silver – 1.25%
Gold 0.00%
Platinum +1.00%

Income Protection and Business Expenses: After your 1st year you will receive increased discounts to your policy providing you move to Silver status or above. Maximum Discount over the life of the policy is 20% at Platinum status.

Income Stream Benefits Premium Flex

Status Percentage Change Maximum Discount
Bronze 0.00% 20%
Silver +0.50%
Gold +1.00%
Platinum +2.00%

How do I join?

To join the AIA Vitality program and access the benefits available to members, you need to take out an insurance policy with AIA Australia. Simply contact us and we will set up your membership for you. You will receive a welcome email explaining the program, and then you can log into the Vitality website to begin accessing the benefits of your membership.

MyOwn Health Fund

To improve the health and wellbeing of Australians, AIA Australia has partnered with GMHBA and Discovery to bring you their new product, called myOwn. MyOwn Health Insurance launched in June 2017.  This new brand will be an Open Private Health Insurance offering available to all Australian families and will automatically include membership to the AIA Vitality program.

Frequently Asked Questions

When will Qantas flight discounts be replaced with Virgin Australia?

Virgin Australia’s partnership with AIA Vitality will be enforced starting Tuesday, the 30th of October. Monday, 29 October 2018 will be the last day you can book a flight with Qantas and get cash back from your Vitality membership. You’ll have to send this booking confirmation to AIA Vitality before 30 November 2018.

How do I book an eligible discounted flight with Virgin Australia?

You must use the Virgin Australia booking portal to ensure you’ll receive any relevant cashback. Log in to your AIA Vitality account, go to the Flight Benefit under the ‘Enjoy Your Rewards” section and follow the prompts. Remember, only flight with an AIA Vitality “sticker” is valid for discounts.

Which retailer is replacing JB Hi-Fi?

Ticketmaster is replacing JB Hi-Fi as a benefit to AIA Vitality members. You can earn up to $650 per year in vouchers to spend on some of Australia’s biggest sporting blockbusters and concerts.

As of 30 October 2018 JB, Hi-Fi will no longer appear in your Vitality shopping rewards. Any rewards you still need to collect must be done by 29 October 2018.

Ask an Expert?


  • Steven |

    With the flight reward on vitality, it says this “To qualify for the cashback, there needs to be a 10 day lead time between the booking date and the departure date.” Just to clarify, does this mean I will only get the cashback if I book max of 10 days before I leave?

      Brett Lenertz |

      Hi Steven, Actually it means the opposite. It means you need book a minimum 10 days before you fly out.
      For example, you can’t book today and fly out tomorrow to get the cashback.
      It stops people abusing the system. I hope this makes sense. Thanks

  • Steven |

    Ok, great as instructed I have gone to the Qantas website and booked my flight, what do I need to do to claim my cash back off my flight?

      Brett Lenertz |

      Hi Steven, Redeeming your cashback is easy.The first thing you need to do is get a copy of the e-ticket that Qantas emailed you, you will know when you have the right document as it has a barcode in the right hand side of the document (you know this as the e-ticket) with a booking reference number under it. Secondly you need to email your e-ticket to: queries@aiavitality.com.au and be sure to include your AIA Vitality Membership number in the subject line. Thirdly, you will need to update your details to ensure your bank account details are saved into your Vitality account http://www.aiavitality.com.au and you can do this by navigating to the following section:

      Rewards > Flight Benefit > Get Started ..

      Click on the ‘Bank Account Details here’ link to update this information.

      That’s it, please note it will take a week for the Vitality Team to review your eligibility and to provide confirmation of the amount of cash back you are entitled to for the flight.

      If you need any further assistance please reach out .. Thanks

  • Steven |

    Awesome, I just received confirmation from the team that they have calculated my eligibility of my cash back to be $196 which is great, as I only just joined AIA Vitality and am currently only on a “Bronze” status. The great news is it was a real 10% off the entire booking! They have confirmed that the payment will be passed through to my account in the next 3 weeks.

    It was easy and exceeded my expectations, thank you.

    Now I just need to work on improving my status by getting fit!

    Thank you

      Brett Lenertz |

      No problem Steven, Glad we could help. Remember to check in with the AIA Vitality Website – http://www.aiavitality.com.au to ensure you get the most out of your membership.
      Thanks again.

  • butian |

    how to join?

      Russell |

      Hi Butain

      I can see you have also requested for one of our specialists to call you which they will be doing shortly. However the answer to your question is that to join the AIA Vitality program you need to have an AIA Priority Protection policy in place. Therefore when you talk to our specialist they will provide you with 2 options a policy with the Vitality program and one without for you to consider which is best for you.

  • Sumant |

    Hi there,

    As a Vitality member, may i ask if i get any discounts on travel insurance when travelling overseas?


      Brett Lenertz |

      Hi Sumant, Thank You for your question. At this stage there are no discounts on Travel Insurance specifically for members of AIA Vitality. Please keep in mind that changes and partners within the program may change from time to time so always check in on the AIA Vitality Website to ensure you keep up to date. Thank You

  • Shane |

    I had a look at the AIA vitality website and saw that you can get up to 50% off Fitness First Black Label memberships. How does this work? Does the gym charge me the usual fee and I get cashback from AIA?

      Brett Lenertz |

      Hi Shane, thanks for your great question regarding AIA Vitality. Essentially, as you indicated the normal fee is paid and you will then provide AIA with your receipt and they in turn will provide you with cashback for the 50% of the membership.

  • Sandro |

    How to cancel aia vitality membership?

      Russell |

      Hi Sandro

      It is easy just complete the Vitality cancellation form. Please note once you cancel you will lose the all the benefits of the program including any discounts you may be receiving on your AIA insurance policy premiums for being a vitality member.

  • Lisa |

    Does AIA offer a discount for multiple policies, e.g. myself and partner taking out life insurance, TPD and trauma? Also, is a membership to AIA Vitality free if you have one of the above policies?
    Thank you.

      Anneke |

      Hi Lisa.

      Thank you for posting your question.

      Combined policies, also known as bundled or linked policies (for example combining life insurance and TPD insurance), is a great way to save on your premiums.

      AIA does provide opportunities to combine or link life insurance with trauma insurance and TPD insurance. A bundled premium discount of 12.5% is available when an AIA Income Protection solution is combined with life and/or crisis recovery.

      However, the eligibility of these discounts depend on the specific policy you apply for. Because I am not aware of you and your partner’s personal circumstances and requirements I cannot say whether you’ll be eligible or not.

      If you need help with this, you might want to fill in the quote form above so one of our consultants can assist you. Alternatively, feel free to call us directly on 1300 135 205.

      In answer to your second question; to qualify for an AIA Vitality membership you must be 18 years or older; an Australian Resident and you must be the life insured on a current, eligible AIA Australia insurance policy. Membership cost is $10 a month GST included.

      You can also gain access to AIA Vitality when purchasing Health Insurance cover from AIA, called myOwn.

  • Yu Luk |

    I am existing priority protection policy holder. If I join this Vitality program, can get 12.5% for my first-year premiums?

    You mention the entry level is Bronze. If I do not have much engagement, the discount will be reduced to 10% or less. Please clarify.

    Also, how do I get the discount or voucher for Hoyts tickets? In addition, I joined a Gym centre which is AJ in Algester. Can I get the $100 rebate?

      Anneke |

      The premium for your lump sum AIA Priority Protection policy will reduce by the initial 12.5% discount when the policy owner next pays a premium. If you don’t engage with the program in the first year, your 12.5% discount will go down to 10%.

      Your AIA Vitality membership year will run for 12 months from registration, i.e. the date your Vitality membership was created. So, if your AIA Vitality is added at any other date than when your policy was issued, your policy year and AIA Vitality membership year will not be the same and will, therefore, renew at different times.

      If you are an existing AIA Priority Protection policyholder without Vitality you can contact your financial adviser to facilitate the process of signing up. If accepted, you will be sent an email requesting you to activate your account online at aiavitality.com.au.

      For the discounts and vouchers earned, you will receive a gift card that will be emailed to you and can be downloaded as a PDF. Another email notification will be sent to activate your gift card, which must be done within 3 months of receiving the card.

      AJ’s Sports Centre is not an AIA Vitality affiliate, however you can earn up to 100 points when using a fitness device, like a fitbit or app on your phone, and linking it to your Vitality app to record your activity level.

      For more information on AIA Vitality, please give them a call on 1800 848 254.

  • Darren |

    Does the fitness first discount apply to existing members that have been with FF for more than 12 months and are out of contract and paying month to month? Thanks

      Anneke |

      Hi Darren,

      Both new and existing Fitness First members that have AIA Vitality can benefit from a 30% discount on 12 and 18-month Passport and Platinum membership contract and a 20% cash back if attending the gym 24 times in each calendar quarter. Please request AIA to send you the Ts and Cs.

  • Elizabeth Greaney |

    I have funeral insurance with you and the policy no is 9040****. First I would like to notify you that I have changed my address. My new address is 22/29-33 Church St Ryde NSW 2112. Also, could you send me the policy wording and certificate of insurance? And I am just checking until what age do I have to pay the premium?

      Anneke |

      Hello Elizabeth.

      I forwarded your information to our administrative department and they will be in contact shortly.

      Thank you.

  • Mo |

    Is there a premium limit ($) that you need to have before you get access to AIA?

      Anneke |

      Hi Mo. Thanks for reaching out.

      I assume you want to know if there is a specific AIA premium you need to have in order to join AIA Vitality. Generally, as long as you purchase an AIA Priority Protection policy or an insurance policy through one of AIA’s insurance partners, you’ll be eligible to join AIA Vitality, regardless of your premium amount.

  • Tim |

    So, as I walk over 12,500 steps a day, would I achieve platinum status in the first year?

      Anneke |

      Hi Tim.

      It’s best to reach out to AIA Vitality directly concerning any queries regarding their reward’s program. You can give them a call on 1800 848 254 or leave them a message on their website’s ‘Contact Us’ page.