About Russell Cain
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4.9 from 209 Reviews
Written by Russell Cain 
Russell Cain
Founder & CEO, Life Insurance Direct
Russell Cain is the founder and CEO of Life Insurance Direct and brings over 19+ years of experience across the Australian life insurance and financial services industry. Recognised as a leading voice in the sector, he has been featured in publications including The Sydney Morning Herald, The Age, IFA, Risk Adviser, AdviserVoice and Insurance News.
Through Life Insurance Direct, Russell has helped drive innovation in Australia’s insurtech and life insurance comparison space, with a strong focus on making life insurance more accessible, transparent and easier for Australians to navigate.
Setting up your SMSF
Published 28 April 2015
A SMSF can give members greater control over their retirement savings and investments, however you need to understand your obligations of running a DIY fund.
Revenue Protection
Published 26 March 2015
Keyman Insurance revenue protection – policy ownership options, tax implications, cover types and the level of cover required for small business owners!
Buy Sell Insurance
Published 25 March 2015
A guide to buy and sell insurance policies – find out how you can protect your business, how much cover you may need, ownership options and types of cover are available to you!
xLife Rebrands as Life Insurance Direct
Published 16 December 2014
We are happy to announce the exciting news that xLife has re-branded to Life Insurance Direct Australia!
Blog
Published 3 July 2012
The Life Insurance Direct Blog provides the latest life insurance industry insights, views and news on how insurance tech is changing how customers transact.