About Russell Cain
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Written by Russell Cain Our Insurance Partners
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Russell Cain
Founder & CEO, Life Insurance Direct
Russell Cain is the founder and CEO of Life Insurance Direct and brings over 19+ years of experience across the Australian life insurance and financial services industry. Recognised as a leading voice in the sector, he has been featured in publications including The Sydney Morning Herald, The Age, IFA, Risk Adviser, AdviserVoice and Insurance News.
Through Life Insurance Direct, Russell has helped drive innovation in Australia’s insurtech and life insurance comparison space, with a strong focus on making life insurance more accessible, transparent and easier for Australians to navigate.
SMSF Life Insurance Explained
Published 27 August 2026
Life insurance through an SMSF can work differently to personal cover. Understand ownership, premiums, eligible cover, payouts and trustee responsibilities.
Cheap Life Insurance Australia: Compare Affordable Cover in 2026
Published 26 August 2026
Cheap life insurance does not mean choosing on price alone. Compare premiums and see what to consider when looking for affordable cover.
Self-Employed Income Protection in Australia | 2026 Guide
Published 20 August 2026
You can qualify for self-employed income protection. Check whether you qualify, understand the difference between waiting and benefit periods and what that means for you.
Seniors Life Insurance in Australia
Published 17 August 2026
Over 50? You may still need to have the protection of life insurance. Here’s everything you need to know about seniors life insurance in 2026.
Life Insurance for Smokers: Costs, Eligibility and How to Save on Premiums
Published 28 July 2026
Smoking can increase life insurance premiums, but affordable cover is still available. Compare your options and understand how insurers assess nicotine use.
MetLife
Published 27 July 2026
Looking at MetLife life insurance? Explore available cover, understand how policies work and compare quotes from Australia's leading life insurers.
How Your Life Insurance Application Is Assessed
Published 23 July 2026
See what happens after you apply for life insurance, including underwriting, medical requirements, assessment times and possible application outcomes.
Interim Cover
Published 23 July 2026
What is interim cover? Understand the temporary protection that may apply while your life insurance application is being assessed by an insurer.
Online Life Insurance Quotes: Compare Policies and Find Cover That Suits You
Published 16 July 2026
Save time comparing life insurance quotes online. Compare premiums, cover options and policy features from leading Australian insurers in one convenient place.